The Marketing Matters Show is a podcast for marketing agencies that want to stay ahead of the curve about the latest marketing trends, SEO strategies, PPC campaigns, social media best practices, lead management techniques, and more.
Make sure to catch every episode!
Episode 01
During this episode, our hosts, Daniel Alvarado and Francisco Lacayo, team up with Jesse, from Solid Digital to tackle pressing questions that every marketing leader encounters when faced with uncertainty.
They explore how leaders can effectively motivate and engage their teams to achieve outstanding results during challenging times.
With an impressive 8+ year track record in the marketing technology industry, Daniel brings a wealth of knowledge and multifaceted skills as CEO of AdClicks and host of this podcast made from one marketing agency to another.
Throughout his professional journey, he has orchestrated a harmonious fusion of Marketing Strategy and Software Development, redefining industry standards and pushing the boundaries of what’s possible.
When he’s not exploring the world of marketing, Daniel likes to exercise, and you’ll hardly ever see him without a warm cup of coffee in his hands.
Meet Francisco Lacayo, a skilled expert with an impressive 13-year journey at the forefront of the digital marketing industry. With a remarkable background in behavioral economics, he has managed a number of successful initiatives, including customer experience enhancement, product development, and innovation.
As a host of The Marketing Matters Show, his energetic style connects deeply with listeners, whether discussing the newest digital trends and consumer psychology or giving data-driven perspectives on marketing.
In his spare time, Francisco enjoys playing tennis, mountain biking, and spending time with his daughter and family.